Recognising that customers are increasingly price-conscious, Sainsbury's focus on making healthy food affordable, while inspiring customers to cook, and at Sainsbury's Online Store you can take advantage of the same great range of products, including fresh fruit and vegetables, as you can in your local store.

However, although Sainsbury's work hard to make its products as healthy as possible, without sacrificing quality or taste, Sainsbury's are also committed to providing customers with easy-to-understand labelling, and helping customers make informed choices about the food and drink they purchase.

Sainsbury's strong ethical approach has been at the heart of the Sainsbury's business since the first Sainsbury's store was opened way back in 1869. More than 140 years later, Sainsbury's values still provide the framework for how business gets done at Sainsbury's.

However, although shoppers are increasingly price-conscious - especially during challenging economic times - ethical and environmental issues remain important for customers. Fortunately, Sainsbury's believe that by considering the wider social, environmental and economic impacts of the Sainsbury's business, it's possible to meet shoppers' expectations - and even exceed them - by acting responsibly on their behalf.

With a history of more than 140 years, and close to 800 stores throughout the UK, Sainsbury's is one of the most recognised high-street names in the UK.

From its very first shop in Drury Lane, London, in 1869, Sainsbury's has come a long way, and now operates close to 800 stores in the United Kingdom, with over 2,000 suppliers, more than 30,000 products, and with a staff of more than 150,000.

Now, with the advent of online shopping, Sainsbury's is making its name in online retail too, and offers a real alternative to other online stores, such as Tesco, which has previously been dominant in this sector for several years.

Ring Powering Battery Charger 12Amp 6V to 12V
A professional grade, variable voltage battery charger in a durable metal and rubber construction. This charger sports a range of features that make it easy to use in the home or in a more professional environment. It is suitable for charging both lead acid and gel battery types, and can change from 6V mode to 12V mode at the flick of a switch. An ammeter displays the rate of charge applied, as the charger has both fast and slow charge settings to suit your needs. Suitable for vehicles up to 3.0L, and batt

Easy Karaoke PM-425 Wired Microphone
The Easy Karaoke PM-525 Wired Microphone is a professional dynamic pink microphone for use with karaoke machines and amplifiers. This quality microphone is a great addition to your existing karaoke set up - should you want to add a second singer for backing vocals, duets or harmonies, just add the PM-525. Pair the Easy Karaoke PM-525 Wired Microphone with any of the karaoke machines available from Sainsbury's!

Toshiba SDP63 7" Portable DVD Player
A clever portable DVD player, this unit is full of useful features to make your portable viewing more convenient. The 7" screen is bright and has a contrast ratio of 400:1 for great pictures. The battery life of more than 3 hours will take care of any short to medium length trip, and more than cover you for most films. The player will also handle a wide range of other digital files (MP3, JPEG viewing, DivX movies) in addition to the DVD video. It features dual headphone sockets for watching videos with a

Silentnight Memory Foam Impress Contour Pillow
This pillow moulds to the contours of your head and neck reducing stress on the neck and lowering the potential for compression in the spine. It gives a high level of support and being non-allergenic is suitable for down and feather allergy sufferers. It is also machine washable.

Oakham 2 Seater Fabric Plum
A traditional shape with its high back and roll arms, the Oakham 2 seater sofa is all about comfort. A sprung seat and deep cushioning - foam filled underneath and fibre filled on the back - ensure that once you sit down you won't want to get up. Finished in rich plum to match a broad range of decors, this UK-made sofa has pleat detail on the upper back that adds a smart finish. As this product is made to order, please note that it is excluded from our 30 day money back guarantee. This does not affect your

Russell Hobbs 20L Stainless Steel Digital Microwave
This large stainless steel microwave is packed with useful features. This model offers 800W of power, has a full digital timer which doubles as a useful 24 hour clock, and the microwave has 5 different power levels. The oven also has 8 auto cook programmes, making many dishes simple and easy to cook. A weight-defrost feature gives you accurate, quick defrosting, while a child-safety lock keeps young children safe.

Dunlop X-Fire Comp Ti Tennis Racket
This sporty blue and white racket in durable and lightweight titanium alloy and graphite is perfect for the recreational player looking to improve their game. Suitable for players aged seven years upwards.

Croydex Slimline Mirrored Cabinet Polar White
This clever slimline unit contains a mirror, cupboard and shelving in one. A mirrored frontage on a white surround opens to reveal 6 adjustable shelves - 3 on each side of the door - ideal for storing toothbrushes, medicines and grooming products. The simple design of glass shelf and frameless mirror make for easy cleaning. Wall fixings and easy to follow instructions are included in the pack. The wood used to make this cabinet is from a sustainable source.

Kids Camping Ready Bed Boys
If the kids complained about a rocky, uncomfortable floor on your last camping trip, or if you want to protect them for the back-destroying rigours of camping, this all-in-one camp bed, complete with sleeping bag, inflatable mattress and built-in pillow, could be the answer. Inflating in minutes (pump not included), the all-in-one bed has a removable, machine washable cover and comes in a travel bag. The ReadyBed measures 70 x 170cm and is made up of a PVC mattress, polyester linings and covers.

Terence Conran Dinner Plate 4 Pack
Simple lines and classic good looks define these dinner plates by Terence Conran for Royal Doulton. Dishwasher, microwave and oven safe. With over 50 years experience in design, Sir Terence Conran has brought his creative expertise to the tabletop by creating Terence Conran by Royal Doulton. The range combines the very best of contemporary Conran design with the traditional functionality of the kitchen.

Vivo Oven Platter White
This large dish is practical and stylish and suitable for use in the oven up to 250°C, so it could be used when browning the top of a pasta bake or keeping your roast potatoes warm before serving. Alternatively its shape and size make it the perfect serving platter, big enough to hold large salads or cuts of meat from which people can help themselves. Made of fine china with curved corners and sides, this contemporary dish would make a great addition to any dinnerware collection. Comes with a 1 year guaran

Lexmark 23 and 24 Ink Cartridge Multipack
The Lexmark 23 and 24 Ink Cartridge Multipack contains 1 black and 1 colour ink cartridge, compatible with any Lexmark printer that takes either a Lexmark 23 or 24 ink cartridges. They are suitable for use with photo paper. Used Lexmark ink cartridges can be returned free of charge to the company for recycling. Visit the Lexmark website for details.

Tu Blocks Rug
This Tu Blocks rug in varied neutral colours will brighten up any room. Its contemporary geometric style makes it versatile and its soft, velvety pile in chocolate, blue, taupe and natural shades is soft and inviting. The rug measures a generous 120 x 170cm, making it a good fit for any medium-sized room.

Tu Heritage 12 Piece Dinnerware Set White
This classic dinnerware set has a pretty design around the edge and an attractive glossy off-white finish. The set comes with four each of the following: dinner plates, side plates and soup plates. This set is dishwasher and microwave safe.

Belkin High Speed Internet Modem Cable 2.1m
The Belkin High Speed Internet Modem cable attaches your modem or home phone to your telephone wall jack and transmits 10 times faster than any normal telephone cable for a clean and clear transmission.

Sainsbury's Mattress Protector
Mattress protectors can improve the comfort of your bed while protecting your mattress at the same time, making them an essential part of any bedding set. This white quilted mattress protector is machine washable, making it suitable for everyday use. Its synthetic filling makes this product ideal for any one who suffers from feather allergies.

Gordon Ramsay Dinner Plates Set of 4
This handsome but simple Gordon Ramsay dinnerware set comprises 4 dinner plates. As the man himself has explained, "Embossed bands on the rim of the tableware increase in size towards the centre of the plate to draw the eye towards the eating area and enhance the presentation." Royal Doulton's designers, headed by Dik Delaney, worked closely with Gordon Ramsay and his team to research the finer details of presentation and practicality. Now you can have the same restaurant quality tableware in your home as

Cello 15" HD Ready Digital TV/DVD Combo Black C1597F
Very much at the forefront of the TV/DVD combo market, Cello products combine smart, stylish looks with useful, innovative functions and solid connectivity. This piano black, HD-ready, 15-inch model with built-in Freeview, DVD player and Electronic Programme Guide makes a great second or bedroom TV. The widescreen set has 1280 x 800 resolution, 16:9 screen format, 400:1 contrast ratio and NICAM stereo, picture and sound quality are excellent. For connection to other devices, there is an HDMI input, a SC

Sainsbury's Lexmark 1 Colour Ink Cartridge
The Sainsbury's Lexmark 1 Colour Ink Cartridge is compatible with any Lexmark printer that takes a Lexmark 1 ink cartridge. It is suitable for use with photo paper. All Sainsbury's own brand ink cartridges have pre addressed freepost recycle bags included in their packaging. Put your used cartridge into the bag and either pop it in the post (absolutely free) or drop them off in store for recycling. Not only will you be doing your bit for the environment, but for each cartridge returned, we'll donate £1 to

Vax Ultra Carpet and Upholstery Cleaning Solution 1.42l
Vax AAA is great for cleaning and freshening up the carpets and upholstery throughout your home. It's Vax's toughest solution and specially formulated to clean a wide range of spots and stains.

Vax Ultra Carpet and Upholstery Cleaning Solution 1.42l
Vax AAA is great for cleaning and freshening up the carpets and upholstery throughout your home. It's Vax's toughest solution and specially formulated to clean a wide range of spots and stains.

Le Creuset 22cm Casserole Dish Granite
This 22cm, 3.3L casserole dish in a granite finish is ideal for stews, casseroles, curries, pot roasts and even baking. It's suitable for all hob types - ceramic, halogen, induction, gas and oil/wood - and is oven, grill, freezer and dishwasher safe. Even the integrated handles are cast iron, to make it as durable and lasting as the rest of the casserole. Le Creuset cast iron is fired at an extraordinary 840°C for an enamel finish that is smooth, durable and hygienic. This ensures that your cookware always

Vacu Vin Stainless Steel Wine Cooler
With the elegant Vacu Vin Rapid Ice Wine Cooler, you can have the luxury of a wine cooler without the mess of an ice bucket. Acting as a cool sleeve or a jacket for your wine, the cooler chills wine in about 5 minutes and stays useable for hours. Made of sleek brushed stainless steel, it holds a single bottle of wine and makes for a lovely presentation on any table. Simply place the wine cooler insert in the freezer for 6 hours, slip over the bottle and leave to stand for 5 minutes for perfectly chilled wi

Sainsbury's Shaggy Chenille Bath Mat Yellow
This absorbent bath mat comes in a fun array of colours that will complement any bathroom. Made of 100% cotton, this long pile mat feels soft after a hot bath or shower - a treat for your feet!

Tu Faux Silk Curtains Green
These striking faux silk curtains will add a sophisticated elegance to any room. With the appearance of raw silk, the texture of the curtains allows the light to bounce off them beautifully making any room glow. Styled with pencil pleats, the curtains will hang luxuriously from any window. 100% polyester curtain with lining. Machine wash at 40°C. When measuring for your curtains, bear in mind that, as a general rule, pleated curtains need to be 1.5 times your window width. The length should match the ov

York R101 Rower
Get an all over body workout with this rower from York as not only can you use it as a conventional rower, it also allows you to perform a range of upper body exercises like bicep curls and shoulder shrugs. Measuring 150 x 50 x 40cm, this rower has a hydraulic resistance creating the feeling similar to that of drag on a boat. This silver and black rower can hold a maximum weight of 90kg, offers a smooth rowing motion and has pivoting footplates. It has great calorie burning potential and has a multifunctio

Sylvanian Applewood Cottage (New Starter Home)
Applewood Cottage is the ideal starter home for your Sylvanian Families. This set includes one Farthing Dog Sister figure, one Applewood Cottage, one stove, one table, two chairs and one ladder. Suitable for ages four and up.

Sainsbury's Tufted Pedestal Mat White
Pure cotton, this 48cm x 50cm pedestal mat is a nice addition to any bathroom. Easy to wash, neutral in design and extremely soft, it has raised cotton tufts making for a striped design that is visual appealing. Matching bath mat available. Machine washable at 40ºC.

Brabantia 50L Stainless Steel Laundry Bin White/Matt
At 50L this large laundry bin is big enough to store the whole families washing until it's ready for the machine. With an attractive matt white steel barrel the perforated base provides ventilation keeping the contents aired and the removable cotton liner makes it easy to lift out and carry the washing to the machine. The plastic base prevents slipping and scraping and the removable lid makes for easy access and gives the bin a compact look. It comes with a 10 year guarantee.

Philips 2100W Steam Iron
The Phillips 2100W Steam Iron heats quickly and produces constant high steam. It has a non-stick soleplate with a smooth gliding action. Achieve full control with variable steam settings to suit every garment and a temperature-ready light to indicate when the set temperature is reached. Remove stubborn creases with a steam boost of 95g/minute, and continuous high steam for better overall crease removal of 32g/minute. The pointed tip is ideal for ironing tricky areas, while the button groove speeds up ironin