With a history of more than 140 years, and close to 800 stores throughout the UK, Sainsburys is one of the most recognised high-street names in the UK.

From its very first shop in Drury Lane, London, in 1869, Sainsburys has come a long way, and now operates close to 800 stores in the United Kingdom, with over 2,000 suppliers, more than 30,000 products, and with a staff of more than 150,000.

Now, with the advent of online shopping, Sainsburys is making its name in online retail too, and offers a real alternative to other online stores, such as Tesco, which has previously been dominant in this sector for several years.

At the Sainsburys online store you'll find all manner of electrical products, sporting goods, toys and games and, of course, highly competitive prices. From the incredible Sainsburys range of groceries and household appliances to widescreen televisions, vacuum cleaners, fridges and freezers, cameras and camcorders … and much more. Below is just a tiny selection of what you'll find at Sainsburys Online Store:

Sainsburys Home Page Nicky Clarke Pro Ceramic Curling TongKenwood Smoothie MakerTerence Conran Mug 4 PackMorphy Richards Fastbake Breadmaker ChromeGordon Ramsay 16 Piece Dinnerware SetBen 10 Safety HelmetPlaymobil Road Maintenance TruckYamaha PSRE413 Portable Electronic KeyboardKenwood Prospero Compact Stand MixerJVC Black Gumy Air Cushion EarphonesOdyssey Towel CharcoalRavenhead Kilner Clip Top Glass Jar 1.5LSainsbury's Basics Hand MixerTu 5 Piece Gadgets Set BlackDe'Longhi Icona Kettle RedEcoiffier Workbenchin-tune 4th Generation iPod Nano Silicon Case 3 PackHusky Wine CoolerZoggs Marengo Sun Protection Float SuitSainsbury's Shaggy Chenille Bath Mat Clover PinkLe Creuset Casserole Dish and Lid Volcanic 21cmSainsbury's Shaggy Chenille Bath Mat Clover PinkLexmark 15 Colour Ink CartridgePuzzle Extra - Disney CarsHP 78 Colour Ink CartridgeSony Active Loop HeadphonesDifferent by Design Towel ZincKenwood Multipro Food Processor White/GreyBelfield Clara Chenille Floral Plum CurtainsPuzzle Extra - Hannah Montana
So, whatever happens to be on your shopping list, Sainsburys Direct makes a great place to begin your online shopping, and where you're sure to find almost everything you need, and where low prices and quality goods are the order of the day.

Much more than just an online version of your local Sainsburys, the Sainsburys Online Store is a one-stop shop for just about anything you can think of, including all the latest electrical appliances, and even Sainsburys insurance and credit cards.

Here are just some of the great products and services you'll find at the new Sainsburys UK website:

Food & drink: * Buy Groceries * Recipes & tips * Food ideas * Drinks guides
Home & garden: * Cookware * Tableware * Home electrical * Furniture * Storage & shelving * Home accessories * Home furnishings * Bedding * Lighting * Curtains & blinds * Bathroom accessories * Bathroom fixtures & fittings * Laundry * DIY * Car care * Garden Products
Technology: * Sound & vision * Computing & gaming * Cameras & camcorders * Phones & accessories * Sat nav & In-car entertainment
Appliances: A massive range of high-quality kitchen appliances from brands including Bosch, AEG, Zanussi, Electrolux, Hotpoint, Smeg, NEFF and Indesit.
Toys & games: * Action figures & playsets * Toy vehicles * Construction * Dolls & playsets * Animal playsets * Soft toys * Baby & pre-school toys * Creative & learning * Pretend play * Bikes, scooters & ride ons * Outdoor toys * Games & puzzles * Electronic toys * Musical toys

... and much more besides, including a great selection of health-inducing sports and fitness equipment in Sainsburys online Sport & Leisure section.

Tu Dinosaur Rug
This plush Tu Dinosaur rug is a must have for any little explorer's bedroom. With a green dinosaur against a cream background, it will delight youngsters and match just about any boyish colour scheme. In 100% acrylic, it has a soft pile that's luxury for little feet. At 50 x 80cm, this rug is perfect for the floor next to a bed. It is machine washable at 30°C.

Andrew Collinge Super Slim Digital Straightener
The Andrew Collinge Super Slim Digital Straightener works with the contours of your face for stunning salon results. It straightens and curls for a unique finish, reaches its top temperature of 230°C in just 30 seconds, and it can be used on dry hair for time saving styling. The straightener has an LCD digital display with variable temperature settings from 130 to 230°C for varying hair types (cooler for softer, finer hair; hotter for thicker, coarser hair). You can lock the straightener at your desired t

Odyssey Tumble Twist Bath Mat Palm
Perfect for the bath or shower, this 100% cotton bath mat has a combination of long loop threads for great absorbency and short cotton hairs and longer twists for softness and comfort. This lime green colour will add a splash of vibrancy to any bathroom.

Circulon Steel Elite 5 Piece Set
The Circulon Steel Elite five piece set looks as good as it performs. These premium pans are made using the most advanced non-stick technology available and lab tests have proved that it outlasts all other types of non-stick coatings on the market. Each item features a drip less rim for easy pouring and a thick aluminium core base ensures fast and even heat distribution. The pans are even suitable for induction stoves. The riveted stainless steel and silicone comfort grip handles can be used with wet hand

York Abdo Board
The York Abdo Board is an abdominal exercise board adjustable to four incline levels. It has foam rollers for ankle or knee support, and it folds flat for storage. A simple, effective piece of equipment for the fully stocked home gym. Has a maximum weight limit of 110kg, including the user.

Binatone Speakeasy 3410 Telephone
This cordless DECT phone set combines comfort, freedom and flexibility, with up to nine hours' talk time and 150 hours' standby. The large buttons and display make it very easy to use, and it is hearing aid compatible. Between the two sets, you can store up to 300 names and numbers, while the answering machine allows up to 14 minutes' total digital recording with remote access. Caller display saves information on the last 20 incoming calls and the last 10 outgoing numbers are saved. Other features includ

BSA Dakota 26" Dual Suspension Men's Mountain Bike, Steel/Blue/Black
A highly functional mountain bike, with suspension on both the rear and front help you navigate difficult terrain with maximum comfort. The frame is made of steel, which also absorbs vibrations better than aluminium. The steel, black and lightning blue design keeps things looking fast and modern, without being too flashy. Shimano front and rear gears assure problem-free gear changes between 18 gears. Alloy V-brakes keep weight down and stopping performance high, while the dual-suspension, standard sized mo

HP 22 Colour Ink Cartridge
The HP 22 Colour Ink Cartridge is compatible with any Hewlett Packard printer that takes an HP 22 ink cartridge - HP Deskjet F370, HP Deskjet F375, HP Deskjet F380, HP Deskjet 3920/3940, HP Deskjet D1360/D1460/D1470/D1560, HP Deskjet D2330/D2360/D2430/D2460 , HP Deskjet F2180/F2187/F2280/F2290, HP Deskjet F22244, HP Deskjet F4140, HP Deskjet F4172, HP Deskjet F4180, HP Deskjet F4190, HP Deskjet F2180/F2187/F2280/F2290, HP Deskjet F22244, HP Deskjet F4140, HP Deskjet F4172, HP Deskjet F4180, HP Deskjet F4190

Hoover Hurricane 1800W Bagless Upright Vacuum Cleaner Red
Hoover, the classic name in vacuum cleaners, has a long history of high quality products that deliver excellent cleaning power. This bagless, upright vacuum cleaner is perfect around the home and offers a lot of features. It's also lightweight for easier use.

Gormiti Volcano Playset and DVD
Fire Mountain contains loads of secret hiding places, traps and weapons for attack and defence. The pack also includes two "People of the Volcano" figures, two trading battle cards detailing the description of each character and his story, an A3 collectors' poster showing different playing modes to plan strategic battles and attacks, and a DVD with the first Series 1 episode "The Origins" and the Gormiti Gallery. Suitable for ages four and up.

Ready Steady Cook Whistling Kettle
The Ready Steady Cook whistling kettle is a classic favourite. Crafted in stainless steel with a glass lid, its traditional style makes it a handsome addition to any kitchen, and the hoop handle has a soft silicone grip for extra stability. The kettle holds 1.5L of water, is suitable for all hob types (including induction hobs) and carries a 10 year guarantee. Just pop the kettle on the hob, wait for the distinctive whistle and make yourself a cuppa. Lovely!

White Hydrangea and Pot
Flowers really help to brighten a room and lift spirits but it's not always feasible to keep fresh ones in the home. This artificial hydrangea is a great alternative: a full white bloom complete with stalks and buds for an authentic look that sits neatly in a black ceramic vase. Hand finished, this artificial hydrangea requires no maintenance and would look lovely on a coffee table, mantelpiece or windowsill.

Mr Men Giant Snakes & Ladders
This giant Snakes and Ladders game is great interactive fun for 2-4 players aged 3 upwards. A large plastic mat acts as the board with Mr Men characters as counters and jumbo sized dice, which are friendly to small hands and make them hard to loose! Durable and easy to transport this game can be played indoors, in the garden or even on the beach. The handy box makes for easy transportation making it the perfect game for home or holiday. Comes with a 6 month guarantee.

Xbox Live 2,100 Microsoft Points Card
Enter the Xbox Live Marketplace with your virtual pockets full of Microsoft points! Snap up some gamer pics, map packs, the latest demos, themes, or treat yourself to full versions of classic arcade games.

Belfield Knightsbridge Chenille Floral Natural Curtains
The right curtains can really finish a room, tying together decor and providing an element of privacy and cosiness. A pair of natural coloured curtains made from a mix of polyester and cotton. The fabric is patterned with a large tan and black flower design giving it a contemporary look. The curtains have been lined, which gives them a fuller, heavier feel, helps to block out more light than un-lined designs and will help reduce draughts when drawn. Pencil pleated for a gentle ripple effect, these curtains

Mitre Protector 90 Shinguard Small Orange
An effective shin pad with two quick velcro calf-straps for securing the pads, and a step-in ankle anchoring system. Apart from the normal hard plastic and effective padding for protecting your shins, the ankle area is also protected with softer padding to allow for full movement. These small shin guards are suitable for wearers from 120cm to 140cm tall (3ft 1in to 4ft 7in).

Tu Hard Anodised 5-Piece Cookware Set
Equipping your kitchen from scratch or just running out of cookware? Expand your selection with this 5 piece aluminium set. Consisting of a 14cm milk pan with moulded spout for easy pouring, a 16cm, 18cm and a 20cm saucepan (the last two with lids) as well as a 25cm frying pan, it's ideal for cooking entire gourmet meals at once. All the components heat evenly and are suitable for gas or traditional electric hobs, and the clear glass lids allow you to check on cooking progress at a glance and trap the heat

Seagate Freeagent Desk 1TB External Hard Dive
Fast disk speed and an excellent amount of storage space makes the Seagate Freeagent Desk a good accompaniment to any PC desktop computer. With 1TB of storage, you can store up to 250,000 MP3s, 285,000 digital photos or 440 hours of DVD quality video. With an automatic backup facility, you can store your important files and be safe in the knowledge that they will be backed-up if your PC hard drive should crash. Please note: this product is not compatible with Macintosh computers.

Philips Jug Kettle Stainless Steel
Help save the environment and your bills by using this stainless steel, energy-saving kettle by Philips. With its cup-gauge water level indicator you can avoid boiling more water than you need which will save energy. A double-action water filter makes for cleaner water and a cleaner kettle, as a scale collector attracts scale from the water and the filter stops the remaining particles from being poured into your drink. Cordless and safe to use, this silver 1.7L kettle has an automatic shut-off feature, do

Sylvanian Families Honeybear Family
Sylvania's Honey Bear family - Bertie, Tamsie, Diggory and Katy Honey Bear - are the town's millers and bakers. The whole family is sold as a set. Suitable for ages four and up.

Triton Black Glass 9.5kW Electric Shower
For instantaneous, economical hot water you can't beat an electric shower. These are showers with a built in thermostat which ensures the temperature is kept constant. The Triton Black Glass 9.5kW Electric Shower has a push start/stop button for ease of use, a power selector and numbered temperature control dial. The power on indicator will let you know when it's working, and there's also an indicator light for low water pressure. The quick clean, chrome plated anti limescale showerhead with 5 spray patte

Epson T0556 Multipack Cartridges
This four-pack of Epson cartridges (cyan, magenta, yellow, black) gives great performance, productivity and high-quality printing at low cost. Epson Quick Dry Ink means no smearing or smudging, and produces outstanding photo print quality, while the Intellidge system optimises cartridge life. Compatible with: Epson Stylus Photo R240, R245, RX420, RX425, RX520 Epson will collect your used ink cartridges for recycling. Just visit http://www.epson.co.uk/collect_recycle/index.htm for details.

Breville 2 Slice Toaster Stainless Steel
The Breville 2 Slice Stainless Steel Toaster isn't just a toaster; it's a designer kitchen accessory that defrosts, reheats and toasts. In polished, rust-proof stainless steel with black trim, this marvellous device has long, variable width slots for varying slice thicknesses and a maximum power rating of 1000W. The toaster incorporates a defrost button for toasting frozen bread straight from the freezer, reheat function, variable browning control for light or dark toast, and while we all know a watched to

JVC Purple Gumy Headphones
JVC's Gumy headphone range has been designed to match the range of 3rd generation iPods! The earbuds and cables of these JVC Gumy Earphones are a fabulous purple to match your music player or outfit. These in ear headphones are compact, with soft, comfy rubber earpieces that provide great sound from the 13mm drivers. The cables are tangle resistant, and they're equipped with a standard 3.5mm stereo mini plug for wide compatibility.

D and T Brushed Brass Double Gang 13A Socket
Bring a subtle, stylish touch to your home's electrical fittings with this brushed brass double wall socket with on/off switch, which is manufactured to the highest quality and safety standards.

Aura Upright Storage Unit
The simple lines of the Aura range highlight the solid nature of this furniture. Made from veneered MDF chipboard with an oak effect finish, this furniture looks good and is built to last. Uncomplicated, clean and functional, the Aura range includes a variety of coordinated pieces for a contemporary matching array of home furnishings. With 5 shelves and a cupboard, the Aura Upright Storage Unit provides plenty of storage space for displaying books, objects, photos or a micro hi-fi system. Instead of a hand

Western Digital My Passport Essential 320GB Portable Hard Drive Blue
You can fit all your data onto one small, portable disk without the need to carry power cables with this hard disk drive from Western Digital. With the ability to hold up to 320GB worth of data, you can store or backup 80,000 MP3 tracks, 91,000 digital photos, 140 hours of DVD quality video or 38 hours of HD video, the Western Digital My Passport Essential is excellent for anybody who needs plenty of storage on the move.

Tu Toilet Seat White
Simple and does the job, this white moulded toilet seat is a comfortable seat for your toilet. Excellent as a replacement or spare seat, it measures 36.7 x 43cm.

Tu Hollowfibre 10.5 tog Duvet
Tu Hollowfibre Duvet is ideal for those with animal fibre allergies. At 10.5 tog this duvet will provide warmth and comfort in cooler temperatures. This duvet is machine washable and can be dried on a low heat in the tumble drier.

Kenilworth Large Scatter Back Sofa Plain Plum
This UK-made Kenilworth chenille sofa is slightly deeper than a traditional sofa and with its fibre-filled rear cushions guarantees comfort no matter what your body shape. It's also got a sprung seat and two removable seat cushions filled with foam. It's upholstered in a two-tone fabric that, coupled with its roll arms, complements a wide variety of traditional styles.