Even though Sainsburys customers are often looking to economise with their shopping, concerns regarding the environment, and ethical-trading practices, also remain important to them.

However, while continuing to ensure that Sainsburys products are affordable, and of high quality, Sainsburys has always taken a leading stance on the issues which are important to customers, and is the recipient of many an award for its ethical and environmental credentials.

If you're shopping for groceries at Sainsburys, then it's good to know that Sainsburys have a long and established history of supporting British farmers.

However, Sainsburys believe this is about more than simply stocking British farmers' products. It’s also about working closely with UK farmers to raise their capability and skill levels, and thus empowering them to continue supplying Sainsburys for the long-term.

Where possible, Sainsburys aim to source British and Sainsburys offer a variety of products that are 100% British all year long. For other types of seasonal produce, Sainsburys aim to stock the best of British in season and, in some cases, to secure supplies, Sainsburys purchase an especially large portion of the British crop.

Sainsburys commitment to providing great-tasting, affordable British produce means being able to provide customers healthy products when they are at their very best. In fact, during the 2008-2009 British season Sainsburys sold more British apples and pears than any other supermarket we purchased 45% of all tomatoes grown in the UK and purchased over 23% of the British strawberry crop.

With a history of more than 140 years, and close to 800 stores throughout the UK, Sainsburys is one of the most recognised high-street names in the UK.

From its very first shop in Drury Lane, London, in 1869, Sainsburys has come a long way, and now operates close to 800 stores in the United Kingdom, with over 2,000 suppliers, more than 30,000 products, and with a staff of more than 150,000.

Now, with the advent of online shopping, Sainsburys is making its name in online retail too, and offers a real alternative to other online stores, such as Tesco, which has previously been dominant in this sector for several years.

Duracell Electronic LR44 Batteries Pack of 2
Suitable for all appliances requiring a LR44 battery.

Canon Ixus 100IS 12.1 Megapixel Digital Camera Red
A step down in size from Canon's Powershot series, the IXUS series offers smaller form factors but retains great image quality and a wide range of features. At just 18mm thick, it is exceptionally slim. This is a stylish, compact camera in basic black. Sporting a traditional square design, it comes with a modern, high resolution 12 megapixel sensor, a 3x optical zoom (33mm - 100mm equivalent) and optical image stabilisation to keep your images from blurring. Like all Canon's compact cameras, this one has a

Kenwood Chrome Can Opener
Chuck out all those grimy old manual tin-openers and make space for the only one you'll ever need: the Kenwood Chrome Can Opener. Its 40W motor opens cans of all shapes from small and standard domestic to bulky 1.2kg monsters. The soft-touch rubber grip gives increased comfort, while the magnet holds the lid in place for safe disposal and no more nicked fingers. The machine's hands-free action automatically starts the blade cutting with just a little light pressure on the lever and stops it once the lid is

Pavilion Pair of Ladderback Dining Chairs
Manufactured from solid oak with a medium stain, these Pavilion Ladderback Dining Chairs have seats upholstered in dark brown bonded leather for a luxury dining experience. The chairs are sold in a pair and will match beautifully with the Pavilion Dining Table, Sideboard and any other pieces in the stylish, oak Pavilion range. Some self assembly is required. It is your responsibility to ensure that any products you order will fit into the room or place for which the product is finally intended. Please ensu

Easy Karaoke Now Hits 2009 Volume 2
Beat the recession by organising a fun karaoke night in! Easy Karaoke Now Hits 2009 Volume 2 features loads of up to the minute chart hits - soon to become all time favourites of karaoke fundamentalists the world over! Including brand new artists, this 2 disc set contains plenty of songs for male and female singers, singly or in groups. Relive the fun of the charts with your favourite tunes - and perform them yourself! For use with any of the Easy Karaoke players available from Sainsbury's!

Sylvanian Families Applewood Department Store
The Sylvanian Applewood Department store, run by the Mouse family, overlooks the Village Square and has both a merchandise area and a café. The pack contains more than 200 accessories in total, including rocking horse, piano, clothes and café accessories including glasses and ice cream sundaes. Suitable for ages four and up.

HP 338 Black Ink Cartridge
The HP 338 Black Ink Cartridge is compatible with any Hewlett Packard printer that takes an HP 338 ink cartridge - HP Deskjet 460c/cb/wbt/wf, HP Deskjet 5740/5745, HP Deskjet 6520/6540/6540d/6620/6840/9800/9800d, HP Officejet H470/b/wbt, HP Officejet 6205/6210/6215, HP Officejet K7100, HP Officejet 7210/7310/7410, HP PSC 1507, HP PSC 1510/ HP PSC 1510s, HP PSC 1600/1610, HP PSC 2350/2355/2355p, HP Photosmart 2570, HP Photosmart 2575, HP Photosmart 2610, HP Photosmart 2710, HP Photosmart C3170/C3180/s, HP Ph

Breville Vitesse 2200W Iron
A powerful 2200W iron in a modern black, purple and white finish, this is the perfect blend of aesthetics and functionality. Generating 30g of constant steam, it has a further 80g steam shot to get out stubborn creases and also a vertical steam shot to de-crease hanging fabrics. Features include anti-scale, anti-drip and self-clean, and a 2m cord makes all your ironing easy to reach.

Ross SCART Lead
SCART connects almost all DVD, VCR and Digital players to your television and this SCART lead from Ross does the job if you need a spare or replacement cable.

JVC Black Gumy Air Cushion Headphones
The JVC Gumy Air Cushion headphone range has been designed in bright colours to match the range of 3rd generation iPods. The earbuds of these headphones are a deep black to match your music player or outfit. These in ear headphones are compact, with soft touch silicon air cushion earpieces that are designed so that they mould to fit your ear, no matter its size or shape, making them the most comfortable earphones on the market. They come with 3 different size cushion earpieces so you can pick the best fit

Goodmans Portable CD Player/Radio GPS167
This small, sleek and stylish portable CD/radio is great for music on the go. Its features include FM/MW radio and CD player.

Russell Hobbs glass 2 Slice Toaster
Designed in black glass, this 2-slice toaster has a long slot with centring guides. A soft-touch lever, variable browning control with LED indicator and cancel function give you maximum control. A frozen bread function means you can toast straight from the freezer. An extra lift facility helps you remove hot toast safely, and a removable crumb-tray makes cleaning quick and easy. Comes with rubber feet and cord storage.

Lilbourne Large Sofa Bed Natural
Ideal for putting up occasional overnight guests, this UK-made Lilbourne large sofa bed turns from somewhere to sit into somewhere to sleep in moments. As a sofa it's got a sprung seat topped with foam cushions, which ensures long-lasting comfort. The removable back cushions are hollow fibre filled, making this sofa a lovely place to relax. The arm rests roll out for a classic look and piping detail and low wooden feet give a smart finish. As this product is made to order, please note that it is excluded

HP364 Yellow Ink Cartridge
The HP 364 Yellow Ink Cartridge is compatible with any Hewlett Packard printer that takes an HP 364 ink cartridge - HP Photosmart B8550/C53244/C5380/C63244/C6380/D5460. It is suitable for use with photo paper. Hewlett Packard will recycle your used ink cartridges free of charge. Visit the Hewlett Packard website for details.

Christy Ardenia Cushion
Christy cushions are the last word in luxury and comfort. This beautiful 50 x 30cm Christy Ardenia Cushion will add a touch of class to any style-conscious home. The sumptuous look of the delicate, feminine floral design is borne out by the high quality of the materials used - the cover is 65% cotton and 35% a blend of polyester, nylon and viscose with a removable hollow fibre stuffed pad - no feathers to plague the allergy-prone. Dry clean only.

Different by Design Double Griddle
The Different by Design Double Griddle is absolutely ideal for fry ups! The surface combines a ridged area and flat area, so it's perfect for eggs, meat, vegetables, seafood and much more. Made from black enamelled cast iron it can be used on both gas and electric hobs. Suitable for hand washing only. Please note that this product can get very hot, and is recommended for use with oven gloves.

Yamaha DGX530 Digital Piano With Stand
Introduce yourself and your family to the art of creating music. Perfect for beginners and professionals alike, the Yamaha DGX530 Digital Piano is a simple to learn electric piano with a built in teaching programme. The DGX530 has 88 full size, touch sensitive box style keys and 32 note polyphony. It plays 500 sounds (with 39 effects) in 2 variations of 160 different styles. It boasts 160 one touch settings and real time sound control, a MIDI connection, a USB to host/device connection and a backlit LCD di

Different by Design Hard Anodised 25cm Frying Pan
Time for tasty, indulgent, full English breakfast? The Sainsbury's Different By Design brand leads the pack with this aluminium frying pan. Large enough to cook several sausages, eggs, rashers or whatever takes your fancy at once, the pan heats evenly and is suitable for gas or traditional electric hobs. Constructed from lightweight, durable aluminium with cast stainless steel handles, this piece of elegant and long lasting cookware will serve you for years t

Sony CMT-BX70DBI DAB Micro System with iPod Dock
A modern take on the small Hi Fi, this unit combines a DAB tuner (also receives AM and FM radio stations) with a CD player and an iPod dock. It produces room-filling sound via its 2 full-range, bass reflex, 25W speakers. If you want music from a different portable music source, a line-in jack is conveniently placed on the front of the player. The system has 30 presets for radio stations and will also read MP3 CD-Rs and CD-RWs. All information is displayed on the LCD panel.

Garmin Nuvi 215 Sat Nav
The Garmin Nuvi 215 is a great little entry-level travel aid for navigating your way through traffic or on foot in the UK or Ireland. Its bright, large touchscreen makes it easy to use and it's small enough to slip into a bag or pocket if you're out and about. If you're driving, it'll speak the road names and direction instructions, letting you keep your eyes on the road. Another great function for this is the Bluetooth connection allowing hands-free phone calls. The device is pre-loaded with maps for the

Disney Princess Bumper Pack
This enchanting pack will entertain little princesses for hours. Six separate puzzles in one pack come neatly stored in pouches with individual pieces clearly marked on their reverse to avoid confusion if the parts get jumbled. Featuring favourite Disney princesses from Snow White to Cinderella the variety will keep young minds focused and amused as they try to complete the finished images. With puzzles ranging from 35 to 70 pieces you can select the difficulty level that best suits your little ones. In

Peppa Pig Sweet Dreams Duvet Set
This Peppa Pig reversible children's duvet set featuring Princess Peppa on a pale pink background includes a single duvet and pillowcase and is machine washable.

JVC Red Gumy Headphones
JVC's Gumy headphone range has been designed in bright colours to match the range of 3rd generation iPods! The earbuds and cables of these JVC Gumy Earphones are a bright red to match your music player or outfit. These in ear headphones are compact, with soft, comfy rubber earpieces that provide great sound from the 13mm drivers. The cables are tangle resistant, and they're equipped with a standard 3.5mm stereo mini plug for wide compatibility.

Draper 18V Cordless Hammer Drill and Case
A powerful 18V cordless drill and screwdriver, with a useful set of features such as variable speed and 17 position torque control to prevent over-tightening. This model also comes with a soft-grip handle for comfort during prolonged use. Also, this drill has a hammer function, which is vital for drilling through masonry. The drill has a quick, convenient hand tightening mechanism, so no need for an easy-to-lose chuck. Simply plug in to recharge when not in use, and then use cordlessly for extreme flexibi

Husky Wine Cooler
This stylish, slimline Husky Wine Cooler is just what every connoisseur needs to keep their wine at optimum temperature. Its 35L capacity holds 12 bottles on 5 wire shelves and the temperature control (with a range of 11 - 18°C) warms or cools the contents as required. The sleek, silver design and black interior mean it'll look gorgeous and appropriate anywhere in your home and the digital display allows you to keep an eye on the temperature at all times. The cooler is simple to clean and has a double laye

Belkin Mobile Retractable Mouse USB Red
With cables getting tangled up on your desk at home or in your bag when you're on the move, this retractable cable mouse tidies up the mess by keeping the cable short when not in use, but flexible by extending when you need it. As an optical mouse, it means that there is no infuriating ball to clog up your mouse's performance, with a scroll wheel included too, getting through web pages is easy.

Links Choice Pop-Up Chipping Net
Hone your short game touch with this multi target chipping net, which allows you to work at hitting increasingly smaller targets while chipping and pitching from around the green. The high quality netting is on a pop up frame, with a series of colour coded targets housed within each other. Circular frames keep the target standing upright at the correct angle and also make for a sturdy base that will not be affected by the impact of off centre shots. Sold with a 1 year guarantee.

Tu Dinosaur Printed Duvet Set
Dinosaurs rule! This cheerful polycotton kids' single duvet set features a printed-on dinosaur. The set includes one pillowcase and a single duvet with popper fasteners - both machine washable for convenience and ease. Machine wash at 40 degrees C.

Different by Design Pintuck with Embroidery Bedset White and Grey
This crisp white duvet cover and pillowcase set is made from soft poly/cotton, which feels kind on your skin. The fresh white colour is complemented by an embroidered panel in different shades of grey giving it a rich texture. The set contains two pillowcases and one duvet cover. Zip fastening. Machine wash at 40°C.

Jones Bailey Mantle Clock Black
This classic admiral's hat-shaped mantle clock will add a touch of style to any living room. The black wood composite casing is durable and houses the reliable quartz mechanism. The glass lens protects the classic white face with Roman numerals. The Jones Bailey Mantle Clock is guaranteed for a year from purchase and requires 1 x AA battery (not included).