As regular Sainsbury's shoppers will know, the traffic light labels on many Sainsbury's food products provide a quick and handy reference for determining the health-value of a product, but Sainsbury's also take great pride in providing environmentally friendly products too. For instance, in June 2008, Sainsbury's became the first major supermarket to source its fresh and smoked salmon entirely from Scottish salmon farms approved by Freedom Food, and meeting the RSPCA's strict welfare standards for salmon.

Additionally, in 2007, Sainsbury's were the first UK supermarket to convert its banana production entirely to Fairtrade. Today more than half of the Fairtrade bananas sold in the UK are sold by Sainsbury's.

In fact, Sainsbury's aim to be environmentally responsible not just with regards to the food it sells, but in all aspects of the way the Sainsbury's business is operated, and encourages customers to be environmentally responsible too.

Sainsbury's strong ethical approach has been at the heart of the Sainsbury's business since the first Sainsbury's store was opened way back in 1869. More than 140 years later, Sainsbury's values still provide the framework for how business gets done at Sainsbury's.

However, although shoppers are increasingly price-conscious - especially during challenging economic times - ethical and environmental issues remain important for customers. Fortunately, Sainsbury's believe that by considering the wider social, environmental and economic impacts of the Sainsbury's business, it's possible to meet shoppers' expectations - and even exceed them - by acting responsibly on their behalf.

There are, of course, numerous supermarkets and online stores where you choose to shop; yet few stores make as much effort as Sainsbury's in trying to provide healthy choices and being as environmentally responsible, and that alone is one good reason to choose Sainsbury's.

In fact, Sainsbury's is one of the most progressive supermarkets when it comes to providing healthy food, and employs more than a hundred product developers and researchers to progressively reduce levels of fat, sugar, salt, saturated fat and additives in Sainsbury's products wherever it is possible, while simultaneously looking to increase nutrients.

However, if you don't live near to a Sainsbury's store, then no problem; at Sainsbury's Online Store you can enjoy the same healthy choices online too, with groceries - and much else - delivered direct to your door.

Tu Butterfly Rug
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Guitar Hero World Tour Guitar Bundle for PS3 by Activision
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TG Compact Kitchen Trolley
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Autocare Front Seat Protector
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Tu Toilet Roll and Brush Holder
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Mega Bloks Go Diego Go! Buildable Hawk Rescue
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Constellation 25" ABS Trolley Case Black
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Andrew Collinge 2200W AC Ionic Dryer
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Morphy Richards Accents Jet Black Filter Coffee Maker
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Sainsbury's Lexmark 32 and 34 Black Ink Cartridge
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Le Creuset 20cm Cast Iron Omelette Pan Volcanic
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Panasonic DAB/iPod Dock Hi-fi SC-PM38DBEB-K
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Wireless USB Adapter
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Zap Cotton Drill Beanbag Pink
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Breville Vitesse 2200W Iron
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Vax Ultra Carpet and Upholstery Cleaning Solution 1.42l
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Bristan Java Bath and Shower Mixer
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Olympus Mju Accessory Kit
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Tu Shaggy Rug Black
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Tu Bed in a Bag Black and White
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Sainsbury's HP 56 Black Ink Cartridge
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Tu Twist Ceiling Light Antique Brass
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