If you're shopping for groceries at Sainsbury's, then it's good to know that Sainsbury's have a long and established history of supporting British farmers.

However, Sainsbury's believe this is about more than simply stocking British farmers' products. It’s also about working closely with UK farmers to raise their capability and skill levels, and thus empowering them to continue supplying Sainsbury's for the long-term.

Where possible, Sainsbury's aim to source British and Sainsbury's offer a variety of products that are 100% British all year long. For other types of seasonal produce, Sainsbury's aim to stock the best of British in season and, in some cases, to secure supplies, Sainsbury's purchase an especially large portion of the British crop.

Sainsbury's commitment to providing great-tasting, affordable British produce means being able to provide customers healthy products when they are at their very best. In fact, during the 2008-2009 British season Sainsbury's sold more British apples and pears than any other supermarket we purchased 45% of all tomatoes grown in the UK and purchased over 23% of the British strawberry crop.

Much like any Sainsbury's store on the UK high-street, the Sainsbury's Online Store provides much more than just a great range of groceries and award-winning selections of wine.

Where once the Sainsbury's online store was a mere shadow of the Tesco online store, and a limited range of goods combined with a lacklustre website to drive many customers elsewhere, the new Sainsbury's website provides an excellent online shopping experience, with more products than you can shake a shopping trolley at!

However, more than just a great range of products, the new Sainsbury's website provides some great information on all manner of useful subjects. Not least are the useful Sainsbury's recipe guides and wine guides, but there is lots of useful tips and information on a wide range of other products too.

Even though Sainsbury's customers are often looking to economise with their shopping, concerns regarding the environment, and ethical-trading practices, also remain important to them.

However, while continuing to ensure that Sainsbury's products are affordable, and of high quality, Sainsbury's has always taken a leading stance on the issues which are important to customers, and is the recipient of many an award for its ethical and environmental credentials.

Microsoft Comfort Curve Keyboard Black
Typing for hours can increase your chances of getting Repetitive Strain Injury. This curved keyboard from Microsoft has been specially designed by ergonomic experts to reduce wrist strain by letting your hands rest at a more natural angle. Apart from letting you type more naturally, the keyboard has a range of other useful design features. The keyboard, remarkably, is spill resistant too. It has a range of media control buttons that work with a range of Windows programs, and even iTunes if you use the keyboard on an Apple Mac. It's easy to set up - simply plug in the USB plug and it's ready to go. The keyboard is set up with the enhanced 105-key UK layout.

Sankey Water Butt Rain Diverter Kit
Water is an immeasurably precious resource. Make sure you don't waste a single drop by using the Sankey Water Butt Rain Diverter Kit to alter the flow of water from a down pipe, round or square, into your water butt. Once the butt is full, the overflow protection mechanism ensures that the water will go back to flowing down the down pipe until water is drawn out of the butt. The Sankey Water Butt Rain Diverter Kit fits all standard 68mm round and 65mm square down pipes.

Sainsbury's Black Ink Refill Kit
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Draper 18V Cordless Hammer Drill and Case
A powerful 18V cordless drill and screwdriver, with a useful set of features such as variable speed and 17 position torque control to prevent over-tightening. This model also comes with a soft-grip handle for comfort during prolonged use. Also, this drill has a hammer function, which is vital for drilling through masonry. The drill has a quick, convenient hand tightening mechanism, so no need for an easy-to-lose chuck. Simply plug in to recharge when not in use, and then use cordlessly for extreme flexibi

Maxell Crystal Budz Headphones Orient Blue
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Honey My Baby Pony
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Vax Rapide XL Carpet Washer
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HP 342 Colour Ink Cartridge
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LEGO Creator Race Rider
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Toshiba 22DV615DB 22" HD Ready LCD TV and Integrated DVD Player Black
This fantastic Toshiba LCD TV is a piece of state-of-the-art technology. Combining a high quality LCD with a built-in DVD player to save space, amid a range of other features like a digital tuner, and Nicam stereo, it's sure to keep you entertained. The HD ready TV uses active vision technology to deliver great picture quality. HD ready means you can enjoy high definition broadcasting and media in fine detail. The Toshiba HD Digital LCD TV comes in stylish, glossy black.

De'Longhi EC710 Pump-Driven Espresso Coffee Maker
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Tu Stainless Steel Cabinet with Mirror Door Square
This robust stainless steel bathroom cabinet reflects everything in its path with a reflective mirror casing. Its magnetic locking mechanism makes sure all your smellies stay in their rightful place, rather than across your bathroom floor. Easy to clean with just a damp cloth, this cabinet measures 30 x 30cm and has a depth of 15cm.

PURE Chronos iDock DAB/FM Clock Radio White
From PURE, leaders in digital radio, comes a combined DAB digital clock radio and iPod docking system that's packed with features - and yet easy to use. Smart and compact, it's perfect for the bedroom, study, living room - just about anywhere in your home. Just pop your iPod into the dock and enjoy your music collection in high-quality stereo sound - the Chronos iDock charges while the device is playing, so no need to worry about battery power. You can also catch up on the latest music, sports news and deb

York XC530 Elliptical Cross Trainer And Cycle System
Get a cross trainer and exercise bike in one with this system from York which is great for achieving two great routines in one compact design. Easily switched between the two, you can cycle on its extra large gel-padded seat and then use the dual-action push/pull arms to give your upper body a good workout. Measuring 124 x 64 x 150cm, this silver and black system has 4 fitness test programmes and displays 6 result functions on its large LCD display. It has manual magnetic resistance and holds a maximum us

Tu Neutral Faux Leather CD/DVD Tower
This stylish faux leather tower has 5 shelves and can be used to store CDs when stood vertically or DVDs when laid horizontally. Cut away at the front, it's easy to read the spines of your music or film collection and find what you are looking for at a glance. This tower forms part of a larger range so it's possible to buy matching office and bedroom storage solutions in the same stylish design. Stores over 38 CDs or DVDs.

Samsung HT-BD1220 Blu-ray Home Theatre System
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Tu 5 Piece Gadgets Set Red
Every kitchen needs a few classy gadgets for those specialised culinary tasks. This handsome set from Sainsbury's comprises all the essentials - a tin opener, pizza cutter, Y-shaped vegetable peeler, spice or parmesan grater and garlic crusher - each of them functional and elegant in gleaming stainless steel with durable red handle. It's everything your kitchen requires in one single set!

Christy Elliot Cushion
Christy cushions are the last word in luxury and comfort. This beautiful 40 x 40cm Christy Elliot Cushion will add a touch of class to any style-conscious home. The sumptuous look of the delicate, feminine floral design is borne out by the high quality of the materials used - the cover is 67% polyester and 33% viscose with a removable hollow fibre stuffed pad - no feathers to plague the allergy-prone. Dry clean only.

Ross Gold SCART Lead 1m
Gold plated connectors improve connectivity on this one metre long SCART cable.

Duracell Plus AAA Batteries Bulk Pack of 16
Suitable for all appliances requiring an AAA battery.

Maxell Crystal Budz Headphones Black
This pair of in-ear headphones have a polished stainless steel body and a high quality fabric-type cable, a soft and flexible earpiece and fully faceted drop-cut black Swarovski crystals that subtly shine. These in-ear headphones deliver the frequency range and response found in full size headphones, all while isolating you from external noise.

Morphy Richards 2-Slice Cream and Chrome Accents Toaster
Start the day with hot buttered toast, done to perfection. The Morphy Richards 2-Slice Accents Toaster comes in handsome cream and gleaming chrome to add a touch of modern cool to your kitchen décor. Loaded with features, the toaster boasts on-board cable storage; automatic pop-up; high-lift for those smaller, harder-to-reach bits and the fantastic pause-and-check function, so you can stop toasting at any time to check on your toast and then continue the cycle without restarting! In addition, variable slot

Vidal Sassoon 2000W Silky Performance Dryer
Create confident styles with Vidal Sassoon's powerful 2000W Silky Performance Dryer. Multiple heat and speed settings work with the air concentrator nozzle to give flexible styling and a precision touch. An ergonomic handle ensures comfort, while a removable end-cap and hang-up loop make it the perfect travelling companion.

Bosch Electric Blade Shredder AXT 2200 Rapid
This hard working machine makes short work of green matter and branches, racking up 90kg per hour of productivity as it tears through branches up to 4cm thick at 3650rpm. The 2200W motor is a workhorse, with the powerful unit's blades enhanced by a plunger that keeps the unit running at capacity. The quality construction takes the unit weight to 12kg, but it's easily moved around on its two wheeled frame. 2 year guarantee.

Canon PIXMA iP100 Printer with battery
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Odyssey Tumble Twist Bath Mat Satsuma
Perfect for the bath or shower, this 100% cotton bath mat has a combination of long loop threads for great absorbency and short cotton hairs and longer twists for softness and comfort. This bright orange colour will add a splash of vibrancy and warmth to any bathroom.

D and T Brushed Brass Single Gang 13A Socket
Bring a subtle, stylish touch to your home's electrical fittings with this brushed brass wall socket with on/off switch, which is manufactured to the highest quality and safety standards.

Ecoiffier Supermarket and Trolley
A fun supermarket complete with pretend credit card machine and shopping accessories to help little children role play and get creative. A mini trolley completes the set and really lets kid's imaginations run wild. Robust enough to withstand knocks and scrapes, this shopping playset is also wipe-clean so sticky fingerprints are easily removed. Suitable for children over 18 months.

PURE Chronos iDock DAB/FM Clock Radio Black
From PURE, leaders in digital radio, comes a combined DAB digital clock radio and iPod docking system that's packed with features - and yet easy to use. Smart and compact, it's perfect for the bedroom, study, living room - just about anywhere in your home. Just pop your iPod into the dock and enjoy your music collection in high-quality stereo sound - the Chronos iDock charges while the device is playing, so no need to worry about battery power. You can also catch up on the latest music, sports news and deb

Ross 27" Fixed LCD Wall Mount
Suitable for televisions from 13" to 27" and up to 20 kg in weight, this easy to install, low profile LCD wall mount is hung with a picture style mounting.