Sainsburys goal is to offer customers high-quality food at decent prices and, as a leading UK food retailer, Sainsburys are committed to being "Best for food and health."

However, rather than just talk healthy, Sainsburys approach is to actively encourage and inspire customers to eat healthy and balanced diets by promoting healthy-eating and active lifestyles.

Nonetheless, at the new Sainsburys Online Store, you'll find not only a range of healthy-eating alternatives, but also everything for your home and garden too; there's really never been a better time to shop Sainsburys!

Recognising that customers are increasingly price-conscious, Sainsburys focus on making healthy food affordable, while inspiring customers to cook, and at Sainsburys Online Store you can take advantage of the same great range of products, including fresh fruit and vegetables, as you can in your local store.

However, although Sainsburys work hard to make its products as healthy as possible, without sacrificing quality or taste, Sainsburys are also committed to providing customers with easy-to-understand labelling, and helping customers make informed choices about the food and drink they purchase.

At the Sainsburys online store you'll find all manner of electrical products, sporting goods, toys and games and, of course, highly competitive prices. From the incredible Sainsburys range of groceries and household appliances to widescreen televisions, vacuum cleaners, fridges and freezers, cameras and camcorders … and much more. Below is just a tiny selection of what you'll find at Sainsburys Online Store:

Sainsburys Home Page Sabichi Stainless Steel 3 Piece SetConstellation 26" Navy Ellipse Trolley Case PrintedTu Succulent in Tall Cylinder VaseBSA Milano 26" Dual Suspension Ladies' Mountain Bike,Infantino Shop and Play Funny Farmer Shopping Trolly ActivDyson Soft Dusting BrushStar Wars Darth Vader LaptopD and T Brushed Steel Double 250W Dimmer SwitchRowlinson Aluminium and Wood Monaco ArbourVerbatim 2GB Secure Digital Memory CardZebco All Round ComboPuppy In My Pocket Puppy NurseryTu Circles Print Duvet Set GreenOral B Flexi Soft Brush Head 8 PackManchester United CushionSainsbury's Sandwich Toaster Stainless Steel and BlackApple USB Power AdapterSony CD-R Blank Disks 10 PackD and T Brushed Steel 45A Cooker Switch and 13A SocketApple iPod SocksBattleshipsPeppa Pig Tumble & Spin GameTu Large Stainless Steel Mixing BowlPhilips Rotary Cheetah Shaver 7320De'Longhi EC270 Pump-Driven Espresso Maker BlackDe'Longhi Icona Kettle BlackLausanne Regular Sofa Chocolate LeatherDifferent by Design Bath Mat PebbleSanDisk 8GB USB DriveCircle of Love Couple in Heart
So, whatever happens to be on your shopping list, Sainsburys Direct makes a great place to begin your online shopping, and where you're sure to find almost everything you need, and where low prices and quality goods are the order of the day.

De'Longhi EC710 Pump-Driven Espresso Coffee Maker
Make coffee like a professional barista in the comfort of your own home. The De'Longhi Pump-Driven Espresso Coffee Maker EC710 is an essential appliance for any coffee-lover's kitchen. The high performance pump system, the traditional way to make espresso, uses 15 bars of pressure to dispense delicious hot coffee drinks quickly and easily from grounds or pods. The transparent water reservoir holds 1.3 litres of water and can be refilled at any time, and the self-priming system means the machine is always r

Philips 5.1 DVD Home Theatre System HTS3020/05
Transform your living room into your own personal cinema and immerse yourself in movies with this compact and powerful home cinema system that will cater to all your audio-visual needs. It delivers high quality multi-channel surround sound from USB drives as well as from practically any type of disc. A built-in Dolby Digital decoder eliminates the need for an external decoder by processing all six channels of audio information to provide a surround sound experience and an astoundingly natural sense of ambi

Revlon Hollywood Mirror
The Revlon Hollywood Mirror is the ideal mirror for make up application. The 4 white lights around the edge give a soft, balanced lighting effect - perfect for applying all sorts of make-up, as shadows from overhead lights or windows can cause you to apply unevenly. The unit is stylish in glass and chromed steel, and offers a swivelling double sided mirror. One side is regular, the other offers triple magnification for close up details. The mirror folds flat for storage, is wall mountable, and runs off ma

Samsung Q2 16GB MP3 Player White
A slick, silver-rimmed, Personal Portable Media Player (PMP). This Samsung Q2 offers modern styling, and flat, touch-control buttons. A beautifully colourful, large 2.4 inch screen (320x200 pixels) shows pictures and videos off at their best. It'll fit in the palm of your hand and is less than half an inch thick! The sound quality from this player is excellent, and it has clever Samsung DNSe" 3.0 techonology to recreate the three dimensional environment that the recording took place in. This results in muc

Philips CD1501B/05 Single Phone
One of the best cordless phones you can buy, this amazing set from Philips is virtually interference free and offers a 300m reception range for freedom of movement around the house. Designed to high specifications with understated style. The 50 name phonebook is displayed on a bright, easy to read display. It is designed with energy saving in mind, and reduces power when you use the phone closer to the base station. The set contains one phone and one base station. Comes with a one year guarantee.

Goodmans iPod Micro System MICRO1467I
Compatible across a range of recording formats and featuring an iPod dock, this micro system looks fantastic and sounds great too. CD/CD-R/CD-RW/MP3 compatible and with an FM/MW radio, it's got everything the 21st-century music fan needs, and won't break the bank.

Lausanne Corner Chaise Mocha
For when you really want to stretch out the contemporary-styled Lausanne corner chaise offers luxury lounging for the bigger room. It's got a sprung seat and foam-filled bottom cushions for support and comfort, while the rear cushions are fibre-filled and reversible for a longer life. UK-made, this corner chaise looks great in a wide range of modern decors and offers supreme comfort.

Hoover Dust Manager 2000W Lightweight Bagless Upright Vacuum Cleaner Red
Hoover, the classic name in vacuum cleaners, has a long history of high quality products that deliver excellent cleaning power. This bagless, upright vacuum cleaner is perfect around the home and offers a lot of features.

Tu Pillowcase Non-iron Pair Teal
These convenient non-iron pillowcases in teal are attractive and simple. Great value for money, the polycotton blend has a 180 thread-count for comfort and longevity. The pillowcase measures 70cm x 50cm. Machine wash at 40°C.

Rowlinson Shiplap 7x5 Premier Apex Shed
This handsome wooden apex shed, constructed from sustainably sourced timber, provides an attractive and compact storage space in any garden. The tongue and groove shiplap cladding helps rid the structure of excess water and protect it from harsh, damaging weather effects. The solid sheet roof insulates the interior against damp and other degrading conditions, but the wood will require periodic treatment. The natural-looking dipped honey brown shade will fit unassumingly into any garden setting.

Dartington Wibble Large Bowl
Dartington Crystal have been making fine glass and crystal since 1967. Standing the test of time, Dartington continues to create classic designs that are both luxurious and elegant. Designed to catch the light and bring an architectural edge to the glass, the Wibble design is a visual delight. Perfect for floating flowers or tea lights, the Wibble bowl will make a striking table centre piece and has been designed exclusively for Dartington by Hilary Green.

Genoa Large Sofa Natural Bruno
Add a touch of luxury to your sitting room with the Genoa range. This comfortable chair has upholstered arms and fibre-filled back cushioning that yields and counters to your body making it a perfect pace to relax. The sprung seat and foam-filled seating cushions provide firm support and stitching detail throughout lends a neat finish. Four wooden feet raise the chair just slightly off the ground, so protecting its underside from damage. All the cushions are reversible to extend their life and the entire so

Sainsbury's Basics 4 Slice Toaster
The Sainsbury's Basics 4 Slice Toaster is made of sturdy white plastic. It features extra wide slots that can accommodate thicker slices of bread and has 7 toasting settings. There's a built-in cable tidy and a high-lift function lets you get at smaller pieces, and of course, it comes with a removable crumb tray for easy cleaning, and has insulated cool-touch walls. The Sainsbury's Basics 4 Slice Toaster carries a 1 year manufacturer's guarantee.

Addis 8 Piece Storage Set
This set includes 2L, 900ml, 450ml, 300ml and 180ml shallow containers, 4.6L and 2.4L deep containers and a 500ml cup. The Addis clip & close system is 100% air and liquid tight ensuring food lasts longer and leakage is non-existent. The system works with 4 lockable clips which are simple enough even for a child to use. Microwave safe, dishwasher safe and freezer safe. 5 year guarantee.

Duracell Mini Charger
This value for money device charges two AA or two AAA batteries in up to 8 hours. Its ultra compact design gives you portable convenience, and it’s ideal for high-drain gadgets such as digital cameras. A handy LED indicator lets you know when the batteries are fully charged, so you know when they’re ready. The pack includes two AA NiMH rechargeable batteries.

Lexmark 37 Colour Ink Cartridge
The Lexmark 37 Colour Ink Cartridge is compatible with any Lexmark printer that takes a Lexmark 37 ink cartridge. It is suitable for use with photo paper. Used Lexmark ink cartridges can be returned free of charge to the company for recycling. Visit the Lexmark website for details.

Sainsbury's 4.8V Cordless Screwdriver Set
This affordable kit takes the sweat out of loosening and tightening screws, and nuts and bolts. The small handheld 4.8V, rechargeable screwdriver flicks simply from clockwise to anti-clockwise rotation, and has a small light on the base to illuminate the work area - no more fumbling in the dark, stripping screw heads or scratching paint. A safety-lock stops the screwdriver from switching on when not desired. The screwdriver set has a large assortment of useful attachments, from regular flat and Phillips (s

York Diamond C301 Cycle
Get the benefits of a gym workout in the comfort of your own home with this exercise bike from York. It is electronically calibrated to accurately measure the amount of effort you are using so you can direct your workout to specific areas whether you want to burn fat or improve your aerobic capacity. You will feel fully supported whilst exercising because it is built with high quality components that will withstand even the most strenuous workout. It features 18 fitness test programmes, four of them heart

JVC Pink Marshmallow Headphones
JVC's Marshmallow headphone range has been designed in bright colours to match the range of 3rd generation iPods! The earbuds and cables of these JVC Marshmallow Earphones are a vibrant pink to match your music player or outfit. These in ear headphones are compact, with super soft, comfy rubber earpieces that provide great sound and are designed so that they mould to fit your ear, no matter its size or shape - hence the name. JVC Marshmallows have extra low sound leakage, making them ideal for commuters wh

Sainsbury's Dark Seagrass 4 Drawer Tall Storage
This set of drawers, made from dark stained seagrass set in a powder-coated steel frame, is wide and deep enough to house beauty products, dry flannels, cotton buds, razors and even toilet paper, making it a great storage solution for the bathroom or bedroom. The drawers are fully removable and sit within a chrome and rattan frame, which is both light and durable. The flat top could be used to store further odds and ends or would fit snugly under a work surface, desk or dressing table.

Mini EduTrain
If your child wants to be Sir Topham Hatt in their own home, this Halitit EduTrain is the soft, colourful way to get their creative juices flowing! The train can be put together in a variety of different ways, helping to develop your child's creativity and problem solving skills. The pack contains 30 assorted flexible pieces, so train crashes in your front room can easily be repaired! Suitable for children aged 12months+.

Smart Trike Plus for Girls
Toddlers can improve their confidence and balance on the Smart Trike Plus. It has many adjustable features to enable either total independence or parent interaction such as a removable telescopic steering handle and lockable pedals to allow tots to be pulled around or practise their motor skills and go it alone! A removable sun shade protects delicate heads from heat in the summer and the adjustable seat can be raised as your little one grows. Finished in a bright pink metal and plastic mix, this Trike loo

HP Deskjet F2280 All in One Colour Printer
Print, copy and scan with the HP Deskjet F2280 All in One Printer. Able to print up to 20 pages per minute in monochrome or 14 ppm in colour, it has a maximum printer resolution of 4800 x 1200 dpi and maximum scanner resolution of 1200 x 2400 and connects to your computer via USB. It also scans and copies photos and documents. The all-in-one printer is flexible and easy to use. For use with either PC or Mac systems, it's compatible with operating systems Microsoft® Windows XP and Windows Vista and Mac OS X

Samsung T220HD 22-Inch Monitor
The Samsung T220HD is a truly versatile, 22 inch widescreen monitor combining eye-catching design with cutting edge visual technology, incorporating a range of modern features that make it perfect for both your computing and multimedia needs. Its brightness is 300cd/m², contrast ratio is 10,000:1, and resolution is an HD-compatible 1680x1050. The monitor has clever, technologically advanced hidden speakers, providing great sound while the monitor stays sleek. The monitor has an array of connectors so you

Lilbourne Large Sofa Mink
This comfortable UK-made large sofa has a sprung seat topped with a foam cushions, which ensures long-lasting comfort. The removable back cushions are hollow fibre filled, making this sofa a lovely place to read or watch TV. The arm rests roll out for a classic look and piping detail and low wooden feet give a smart finish.

Tu Heritage 12 Piece Dinnerware Set White
This classic dinnerware set has a pretty design around the edge and an attractive glossy off-white finish. The set comes with four each of the following: dinner plates, side plates and soup plates. This set is dishwasher and microwave safe.

Traditional Linen Bin White
A traditional looking linen bin in painted white rattan with a removable lid and draw string cotton liner to keep the contents protected and ventilated. Rattan is light and durable making this bin robust but still easy to carry should you need to move it. The liner is machine washable making it ideal for storing clean linen or dirty laundry.

Belkin iPod Touch Silicon Sleeve
Express your personality and individual style while protecting your iPod from scratches, scuffs and dirt with the Belkin iPod Touch Silicon Sleeve. This sexy black and red sleeve will fit any 2nd generation iPod Touch. The clear screen protector lets you navigate menus as easily as ever, while the sleeve's design allows access to the ports and dock connector. The Belkin iPod Touch Silicon Sleeve is durable and strong and carries a lifetime manufacturer's guarantee.

Ludlow Accent Chair Natural
Contemporary, curvy, but with a nod to classic designs of the past, the Ludlow accent chair can complement almost any exiting room decor. It's got a sprung seat with a foam cushioning, so you'll always be sitting comfortably. UK-made, its neat tapered legs lift its body well off the floor and reversible rear cushions ensure a long life.

Tu Circles Print Duvet Set Black
An attractive duvet and pillowcase set with a stylish black circle design printed over it. Made of polycotton, the single set consists of a single duvet cover and matching pillowcase, the double and king sets contain a duvet cover and two pillow cases; all feature poppers to seal the duvet cover. Single duvet covers measure 135cm x 200cm, double duvet covers measure 200cm x 200cm, and king size duvet covers measure 230cm x 220cm. The housewife pillowcase measures 75cm x 50cm. Machine wash at 40°C.