At the Sainsbury's online store you'll find all manner of electrical products, sporting goods, toys and games and, of course, highly competitive prices. From the incredible Sainsbury's range of groceries and household appliances to widescreen televisions, vacuum cleaners, fridges and freezers, cameras and camcorders … and much more. Below is just a tiny selection of what you'll find at Sainsbury's Online Store:

Sainsbury's Home Page Lilbourne Regular Sofa New Floral CreamVeet Touchably Smooth Mains EpilatorSony ICFC205S Clock Radio AlarmJVC Pink Gumy Air Cushion HeadphonesRowlinson Double Wheelie Bin StoreChef'n Palm PeelerHomedics Ceramic Tile Electronic ScaleYamaha DGX630 Digital Piano With StandPhilips ID5552B/05 Twin PhoneSamsung IT100 12 Megapixel Digital Camera SilverRoss 3m SCART LeadBelfield Urban Plain Cream CurtainsDunlop DDH Junior Half Package SetTu White Wooden Bread BinTu Dinosaur Printed Duvet SetTriton Kito Chrome 10.5kw Electric ShowerDora The Explorer 3 Wheel StrollerKenwood Multipro Food Processor AluminiumOlympus Mju Accessory KitTenn Cycling Gloves BlackRocky Beach Wall Art Set of 3Hannah Montana Microphone with StandK'NEX Dragon Drop CoasterTu CD Rack with Wood Veneer FinishMeccano Spykee MicroRussell Hobbs 17L Touch Microwave with Grill SilverDuracell Mini Charger ColourRushbrookes Tumbling Leaves Apron BlackKenwood Multipro Food Processor White/GreyTu Toilet Roll and Brush Holder
So, whatever happens to be on your shopping list, Sainsbury's Direct makes a great place to begin your online shopping, and where you're sure to find almost everything you need, and where low prices and quality goods are the order of the day.

Sainsbury's goal is to offer customers high-quality food at decent prices and, as a leading UK food retailer, Sainsbury's are committed to being "Best for food and health."

However, rather than just talk healthy, Sainsbury's approach is to actively encourage and inspire customers to eat healthy and balanced diets by promoting healthy-eating and active lifestyles.

Nonetheless, at the new Sainsbury's Online Store, you'll find not only a range of healthy-eating alternatives, but also everything for your home and garden too; there's really never been a better time to shop Sainsbury's!

Recognising that customers are increasingly price-conscious, Sainsbury's focus on making healthy food affordable, while inspiring customers to cook, and at Sainsbury's Online Store you can take advantage of the same great range of products, including fresh fruit and vegetables, as you can in your local store.

However, although Sainsbury's work hard to make its products as healthy as possible, without sacrificing quality or taste, Sainsbury's are also committed to providing customers with easy-to-understand labelling, and helping customers make informed choices about the food and drink they purchase.

Apple iPod Nano 16GB Blue
Apple is the market leader when it comes to making MP3 players and the iPod Nano is its most popular flash memory player. With a huge 16GB of space - enough for up to 4,000 songs - its sleek design makes it a comprehensive and fashionable way to listen to your tunes on the move. And with Apple, you get a load of bizarre extras you never knew you needed, from being able to rotate the screen by turning the Nano on its side to shuffling your play list by giving it a good shake! The Nano also has a 'Genius' fu

Zoggy Sun Protection Float Suit
The bold blue Zoggy suit is a buoyancy jacket that allows a child to practise swimming in a natural position with complete range of motion while still enjoying the benefits of floatation assistance - with the added bonus of sun protection. The removable floatation inserts can be removed gradually as your child's confidence and swimming ability increase. The sun protection is a massive UV50+. For ages 2-3.

Gordon Ramsay Side Plates Set of 4
This handsome yet simple Gordon Ramsay dinnerware set comprises 4 side plates. As the man himself has explained, "Embossed bands on the rim of the tableware increase in size towards the centre of the plate to draw the eye towards the eating area and enhance the presentation." Royal Doulton's designers, headed by Dik Delaney, worked closely with Gordon Ramsay and his team to research the finer details of presentation and practicality. Now you can have the same restaurant quality tableware in your home as y

Philips Sonicare Brush Head Triple Pack
Replacement head pack for Philips Sonicare electric toothbrushes - pack of 3.

Daisy Stool
Designed for the little princess in your life, the Daisy range of furniture is finished in white to complement any colour bedroom. The Daisy Stool is the perfect partner for the Daisy Desk, but works equally well as a stand alone piece. With a frame of painted rubberwood, this furniture is designed to take the inevitable knocks and bumps of life and still look good, and will blend beautifully with other pieces from the Daisy range. Some self assembly is required. It is your responsibility to ensure that

LG 42" 1080 100Hz Digital LCD TV
This attractive, high-gloss, black TV has the functions to match its form. HD 1080p-ready and with built-in Freeview, it has a Twin XD Engine. With resolution of 1920 x 1080, contrast ratio of 80,000:1 and a 5ms response time coupled with 100Hz picture frequency, it delivers images of superior quality, colour and sharpness. The combination of 24p Real Cinema, Clear Voice and Invisible Speakers with SRS TruSurround XT makes watching films a cinematic experience. Intelligent Sensor automatically adjusts the

in-tune Twin USB In-car Charger
Isn’t it annoying when you’re on the road and your phone/camera/MP3 player/PDA/other gadget runs out of power? Well, this handy charger enables you to charge 2 devices at once -as long as they charge via a USB port. It plus straight into a car’s cigarette lighter socket and has twin USB ports, so you can charge a phone and a camera at the same time. There’s a red operating light lets you know that it’s working.

Different by Design Jacquard Stripe Duvet Set White
A classic white duvet and pillowcase set comprising a duvet cover and two pillowcases. They feature a pin stripe design that gives it a subtle regency style. Button fastening. Poly/cotton mix. Machine wash at 40°C

Sainsbury's Combination Spanner Set
The Sainsbury's 6 piece Combination Spanner set covers a range of nut sizes for everyday household and DIY requirements. The 10mm, 11mm, 12mm, 13mm, 14mm and 17mm (head measurements) spanners are cast in heavy duty carbon steel for strength and durability and come with a plastic snap-in rack for handy storage. With an open ended C spanner head at one end and a 12 flat ring spanner at the other, each tool allows you a range of applied torque for tackling nuts and bolts around the home.

Catherine Lansfield 300 Thread Count Pillowcase White Pair
The Catherine Lansfield linen range is the last word in comfort and luxury. The pure, combed, cotton sateen percale 300 thread count of these pillow cases not only makes for sheer bliss, but they're also fully machine washable. Comfortable, luxurious and convenient! The clean, white linen of the Catherine Lansfield range is ideal to give any bedroom a sense of simple opulence. Machine wash at 40°C.

Veet Touchably Smooth Mains Epilator
The world experts in women's home hair removal bring you the Veet Touchably Smooth Mains Epilator, a dry, mains powered epilator for women on the go! It's suitable for removing hair on the legs, underarms and bikini line. This slim epilator has 42 tweezers that don't miss a single spot, leaving your skin smooth and hair free for weeks. The 2 precision heads are great for more and less sensitive body areas - the large zone cap for legs and the small zone cap for more sensitive areas, such as underarms and b

Opera Towel Teal
The Opera range of towels from renowned manufacturer Christy is made from 100% ringspun cotton and feature a luxurious weight of 570g per square metre. Long loop cotton threads have great absorbent qualities and feel soft against the skin, while the colours used are designed to complement the Odyssey range of towels. Suitable for both the washing machine and tumble dryer.

Harvest Design 8 Basket Storage Unit
This Harvest Design 8 Basket Storage Unit is an attractive, multi purpose, free standing storage unit for a bedroom or living room. Made from white painted reclaimed MDF, it's equipped with 6 small and 2 large maize weave pull out basket drawers for simple storage. Should you so wish, take the baskets out for use elsewhere and simply use the shelves on their own. The Harvest Design 8 Basket Storage Unit requires some self assembly, fits in a corner and is easy to clean.

Philips Satinelle Epilator
The double waved massage rollers on this Philips Satinelle Epilator ease the sensation of epilating to the extent that this product is suitable for use on legs, underarms and your bikini line. With a sensitive cap to aid your comfort, even the cleaning of this epilator isn't a pain as the washable epilator head increases hygiene - just the thing for those sensitive areas!

Homedics Handheld Quad Massager
The Homedics Handheld Quad Massager's Four vibrating legs will massage deep into tired and sore muscles, while an ergonomic handle makes it easy to work this sleek black and silver massager across your skin. A stylish base unit will recharge the on-board battery, and it's turned on and off via a simple button on top of the unit. 2 year guarantee.

Plum Glenmore Arch
Beautify your garden with this Plum Glenmore Arch. Made from sustainably sourced timber, this attractive arch has diamond trellised half sides to accommodate climbing plants and is pressure treated for longevity and hardiness. The natural-looking finish and Japanese-style roof will blend perfectly into any landscaping design. The Plum Glenmore Arch is guaranteed for 10 years against rot. Some assembly is required, and the pack comes with all ground fixings included. This product is not available to customers in N

Different by Design Copper Bottom Stainless Steel Saucepan with Lid 16cm
Different by Design brings you this oven-safe saucepan with copper bottom and glass lid. Not just a decorative touch, the copper base absorbs heat beautifully and distributes it evenly across the pan. The rest of the pot is crafted from stainless steel and finished in a dazzling mirror shine. Suitable for many kitchen tasks from boiling veg to cooking pasta, heating soup and making porridge, the 1.7L pan is suitable for gas or traditional electric hobs. The clear glass lid allows you to check on cooking pr

Tu Faux Silk Curtains Purple
This pair of striking faux silk curtains will add a sophisticated elegance to any room. With the appearance of raw silk, the texture of the curtains allows the light to bounce off them beautifully making any room glow. Styled with pencil pleats, the curtains will hang luxuriously from any window.

BaByliss For Men I-Trim Stubble
Designer stubble has never been easier with this trimming system from Babyliss. It has 30 ultra-precise length settings - from just 0.5-15mm - giving you incredible control for the look you want. With a high-gloss plastic body, and silver and brushed metal-effect detail, it’s a great tool for the style conscious man. Its clever LCD screen displays the cutting length in mm, as well as remaining charge - so you know exactly what’s happening.

Le Creuset Petit Casserole Dish Almond 10cm
A sized down version of the popular Le Creuset Casserole Dish, this 'petit' is perfect for serving individual portions or for storing salt, sugar or herbs. Coated in almond coloured enamel to prevent scratching, chipping and cracking, this dish moves seamlessly between freezer, cooker, grill and microwave and has two small handles for ease of carrying. Dishwasher safe.

AA Bike
The AA Bike, a children's ride-on battery powered bike, is a ton of fun! Kids will have no trouble with the easy to use forward and reverse controls and foot-operated accelerator. The sturdily constructed body is a gleaming yellow, with the authorised and exclusive AA branding that they'll love. The bike runs off a 6V rechargeable battery and comes with a UK charger and mains adaptor. The large seating area is comfortable and the big, chunky wheels offer a smooth, stable ride. Full safety instructions and

Nicky Clarke Fizz Control Hair Straighteners
The UK's favourite hairdresser, Nicky Clarke, brings you this great hair straightener with ceramic plates and ionic technology, both of which help create long lasting, perfectly straight hair. The ceramic plates ensure even heat distribution, both kinder to your hair and better for consistent straightening. The straightener has variable heat settings and the cord swivels, it's got a cool tip and auto-shut off.

High School Musical Prom Queen Duvet Set
Disney's High School Musical themed reversible duvet set featuring pictures of the main characters. The set includes a pillowcase, single duvet cover and a set of fun fabric pens for children to add their own designs to the cover. The ink washes off skin and fabric with soapy water and can be removed from the fabric with a machine wash.

Ben 10 Omnitrix Projector Watch
When Ben 10 strapped the mysterious Omnitrix on to his wrist, he discovered an ability to transform himself into any of 10 different aliens, each with a magical superpower that helps him battle evil - both intergalactic and terrestrial... Fans of Ben 10 will love this Ben 10 Omnitrix Projector. Place the animation discs on the face of the Omnitrix, press the button and the aliens contained in the Omnitrix are magically projected on to a wall or any other flat surface! The pack includes 3 different projecti

Sainsbury's 2 Slice Toaster Black
A cute, curvy two-slice toaster from Sainsbury's. Its wide slots let you toast extra thick pieces of bread. Cool touch design helps make burning yourself a thing of the past. The bun warmer rack stows out of the way when not in use. It also has defrost and reheat functions, and a removable crumb tray. Comes with a one year guarantee.

Croydex Slimline Mirrored Cabinet Polar White
This clever slimline unit contains a mirror, cupboard and shelving in one. A mirrored frontage on a white surround opens to reveal 6 adjustable shelves - 3 on each side of the door - ideal for storing toothbrushes, medicines and grooming products. The simple design of glass shelf and frameless mirror make for easy cleaning. Wall fixings and easy to follow instructions are included in the pack. The wood used to make this cabinet is from a sustainable source.

Tu Plain Chenille Throw Natural
Pamper yourself with this comfy chenille throw for the bedroom or lounge. Use it to snuggle up, over your bed for extra warmth on those cold winter nights. Dry clean only.

Kenwood kMix Blender Black
Smoothies, juices and soups are simple to make with this easy-to-use blender by Kenwood. Cast aluminium in a black finish holds a large glass goblet ready to crush ice, cream chunky soup or whiz up a medley of fruit into a healthy smoothie. Stainless steel blades and four speed settings plus a pulse function for short bursts make light work of the toughest ingredients. An easy grip handle and anti-slip feet secure the blender in place and the jug is dishwasher safe. A metal lid with rubber seal stops spill

Lilbourne Chair New Floral Cream
This large, comfortable UK-made armchair has a sprung seat topped with a foam cushion, which ensures long-lasting comfort. The removable back cushion is hollow fibre filled, making this armchair a lovely place to read or watch TV. The arm rests roll out for a classic look and piping detail and low wooden feet give a smart finish.

Sainsbury's Pocket Sprung Memory Mattress
Sainsbury's Pocket Sprung Memory Mattress is a combination of individual pocketed springs and an extra deep layer of heat and pressure sensitive memory foam deliver the ultimate in sleeping comfort. The medium is upholstered in cream damask and knitted fabric, and has handles and air ventilators in the mattress border. This is a 'no-turn' mattress, and please note that the divan base is not included. It is your responsibility to ensure that any products you order will fit into the room or place for which