If you're shopping for groceries at Sainsburys, then it's good to know that Sainsburys have a long and established history of supporting British farmers.

However, Sainsburys believe this is about more than simply stocking British farmers' products. It's also about working closely with UK farmers to raise their capability and skill levels, and thus empowering them to continue supplying Sainsburys for the long-term.

Where possible, Sainsburys aim to source British and Sainsburys offer a variety of products that are 100% British all year long. For other types of seasonal produce, Sainsburys aim to stock the best of British in season and, in some cases, to secure supplies, Sainsburys purchase an especially large portion of the British crop.

Sainsburys commitment to providing great-tasting, affordable British produce means being able to provide customers healthy products when they are at their very best. In fact, during the 2008-2009 British season Sainsburys sold more British apples and pears than any other supermarket we purchased 45% of all tomatoes grown in the UK and purchased over 23% of the British strawberry crop.

At the Sainsburys online store you'll find all manner of electrical products, sporting goods, toys and games and, of course, highly competitive prices. From the incredible Sainsburys range of groceries and household appliances to widescreen televisions, vacuum cleaners, fridges and freezers, cameras and camcorders … and much more. Below is just a tiny selection of what you'll find at Sainsburys Online Store:

Sainsburys Home Page Fogarty Anti-allergy Mattress ProtectorGo Diego Talking Rescue 4x4Sony 32" KDL32S5500U Digital HD Ready LCD TVSony DVD+R Blank Disks 10 PackTu Blossom Duvet Set Green and CreamPeppa Pig Tumble & Spin GamePremium 22" Trolley Case CrocTomy RummikubLilbourne Regular Sofa ChocolateKenwood Stainless Steel 4 Slice ToasterThermos Blue Snack PotPanasonic 37" Full HD 1080p Digital LCD TV TX-L37S10BWeight Watchers Body Fat Precision ScalesRoary the Racing Car Sand and Water TableIntempo DAB/FM Radio iPod Dock RDiAura Floating Single ShelfZoggs Marengo Sun Protection Float SuitSuffolk Low End Double BedJones Amigo Travel Alarm Clock ChromeMinster Accent Chair Elliot Stripe PlumSeagate Freeagent Desk 500GB External Hard DriveToshiba Satellite L300-25H 15.4 Inch 250GB Laptop BlackMy Baby KnowsSylvanian Families Family CarSylvanian Families The CaravanWooden Frame and Rattan 2 Drawer Unit WhiteGallery Ornate Full Length Mirror WhiteDifferent by Design Pintuck with Embroidery Bedset White aVax Force 3 Pets Cylinder Vacuum CleanerHot Wheels Junior Laptop
So, whatever happens to be on your shopping list, Sainsburys Direct makes a great place to begin your online shopping, and where you're sure to find almost everything you need, and where low prices and quality goods are the order of the day.

Even though Sainsburys customers are often looking to economise with their shopping, concerns regarding the environment, and ethical-trading practices, also remain important to them.

However, while continuing to ensure that Sainsburys products are affordable, and of high quality, Sainsburys has always taken a leading stance on the issues which are important to customers, and is the recipient of many an award for its ethical and environmental credentials.

Epson T080 Light Cyan Cartridge
The Epson T080 Light Cyan Ink Cartridge is compatible with any Epson printer that takes an Epson T080 ink cartridge - EPSON Stylus Photo R265/R360/RX560/R285/RX585/RX685, EPSON Stylus Photo PX700W/PX800FW. It is suitable for use with photo paper. Epson will collect your used ink cartridges for recycling. Just visit the Epson website for details.

Zap Faux Leather Beancube Brown
This comfortable bean cube can be used as an additional seat in a living room and as it's covered in a chocolate-coloured faux leather, it can be easily wiped clean making it ideal for everyday use.

Sony Ericsson Pay As You Go W350 Vodafone
The W350 is a polished, attractive pay-as-you-go phone with a cool design featuring a matchbook-style flap which covers the keypad when not in use. With up to 7 hours talk time and 300 hours standby, a 1.3 megapixel camera, triband coverage, WAP, Bluetooth and USB connectivity, 14MB internal memory (expandable up to 4GB) and more, it packs a lot of punch for the price. As part of Sony Ericsson's Walkman phone range, there's emphasis on musical capabilities. The expandable memory places hundreds of songs in

Tu Damask Duvet and Pillow Set Black and White
This duvet and pillowcase set comes in a bold pattern that accentuates the monochrome colour scheme and is sure to give any bedroom that wow factor. The bedding is made of a cotton blend. The single bed set contains one pillowcase and one duvet cover, the double and kingsize contain one duvet cover and two pillowcases. The single duvet cover is 135cm x 200cm, the double measures 200cm x 200cm while the kingsize measures 230cm x 220cm. The housewife pillowcases for all size sets are 75cm x 50cm. Machine wa

Tu Floral Printed Fleece
Perfect for snuggling up in luxury, little girls will love this Tu Floral Printed Fleece - soft, cosy and pretty. Made from 100% polyester, this throw is fully machine washable and can be tumble dried for convenience. Little ones can use the fleece for extra warmth or as a lap rug while reading or in front of the TV - the possibilities are endless. Pair it with any Tu children's bed linen or cushions also available from Sainsbury's!

Hoover Handy Plus 3.6V Handheld Bagless Vacuum Cleaner Green
Hoover, the classic name in vacuum cleaners, has a long history of high quality products that deliver excellent cleaning power. This ultra-modern handheld vacuum cleaner with sleek, fluid curves upholds this tradition and takes it to a new level of excellence in portability. The new NiMH rechargeable batteries allow for more efficient recharging, while Hoover's Unique Contour Nozzle actually adjusts to uneven surfaces to allow for amazing cleaning power from a small device such as this. A flip-out crevice

Ansty Footstool Elliot Plum
Put your feet up on our Ansty chenille footstools. At just under 50cm in length and width they're small enough to place in front of most armchairs and sofas, but generous enough to accommodate even the largest feet. The design of the footstool sits happily alongside the rest of our furniture range and it's available in most finishes to match our sofas and armchairs. It's UK-made too.

Tefal 28cm Thermospot Stir Fry Pan
Stir fry food to perfection in this 28cm deep frying pan from Tefal. Featuring a Thermospot, it will show you when it is perfectly pre-heated in order to seal in the flavour of your food. Made from aluminium in a traditional black design, it has an anti-abrasion copper speckled base making it incredibly tough and hard-wearing. Being non-stick you will be able to stir and toss your food easily and it has a stay cool Bakelite handle. It is freezer and dishwasher safe and can be used on all hob types except i

Hannah Montana Electronic Keyboard
Young Hannah Montana fans may choose to follow in her footsteps and become stars themselves, having hours of fun with the Hannah Montana Electronic Keyboard. The hit Disney series inspires all its fans to musical greatness! Kids can play along to 8 different beats in 8 different instrument styles. This 32 key electric piano has tempo control, 22 demo songs and speaker for full stereo sound. There's even a built in recording studio so they can record their music and play it back for practice or to impress f

Charlie and Lola Single Duvet Set
This child's duvet set contains one single duvet with popper fasteners and one pillowcase featuring Charlie and Lola from the popular TV series. Machine washable.

Dartington Spark Large Tumblers Drinking Glasses 2 Pack
Dartington Crystal has been glass and crystal manufacturer since 1967. Standing the test of time, Dartington continues to create classic designs that are both luxurious and elegant. What makes the Spark range special is the swirling ridge pattern around the base of the glass giving a cutting-edge, modern look to the design. Handmade, these are showpieces for any table. Exclusively designed by Hilary Green.

Yo Gabba Gabba Grooves Guitar
Bring the fun of popular TV series Yo Gabba Gabba to your home with this fun guitar for pre-schoolers. Simply press one of the five buttons to hear up to 10 Yo Gabba Gabba songs or strum fingers over the eye for more funny sound effects. Robust, to withstand the knocks and scrapes that children's toys must endure, it can be easily wiped clean so sticky fingers and spills can be effortlessly removed.

Microplane Fine Ribbon Grater
The Microplane Fine Ribbon Grater is an invaluable tool for amateur chefs. Made from hardy, surgical grade stainless steel with a comfy grip plastic handle, it's ideal for finely grating anything from hard and soft cheese to chocolate, cabbage and apples - perfect for delicious coleslaw! The base of the grater has protective tabs to avoid scratching your counter tops, and the whole thing is dishwasher safe for maximum convenience. Protect your fingers and get more value out of your food with the Microplan

JVC iPod Hi-fi UX-LP5B
This hi-fi system lies somewhere between the small, micro systems and the medium-sized ones. It has good-sized speakers with a total output of 60W. Manufactured in an attractive, slanted design with glossy finish and blue lights, it will suit most rooms. The player has a fold-away dock for an iPod, adding flexibility without needless bulk when not using an iPod. Also useable with USB, CD-R or CD-RW, the player will play MP3 and WMA files.

Kenilworth Regular Scatter Back Sofa Pattern Plum
This UK-made Kenilworth scatter back chenille sofa is slightly deeper than a traditional sofa and with its loose rear cushions guarantees comfort no matter what your body shape. The scatter cushions also give the sofa a more casual look yet it is versatile enough to complement more traditional styles. It has a sprung seat and two removable seat cushions filled with foam, while the scatter cushions are fibre-filled for comfort and luxury.

Philips Double Cleaning Action Toothbrush
The white and blue Philips Double Cleaning Action spins at 15000 oscillations per minute, cleaning every nook and cranny in and between your teeth to ensure your mouth is as healthy as can be. The Sonicare will provide up to a week's brushing from a single 16 hour charge of its rechargeable batteries. Simple place it on its base and it re-powers. You can even store two extra brush heads in the brush. Sold with a 2 year guarantee.

Epson C13T0484 Yellow Ink Cartridge
The Epson C13T0484 Yellow Ink Cartridge is compatible with any Epson printer that takes an Epson C13T0484 ink cartridge - EPSON Stylus Photo R300, R200, RX500, RX600, RX620, R220, R340, R320, RX640. It is suitable for use with photo paper. Epson will collect your used ink cartridges for recycling. Just visit the Epson website for details.

The Firm Fat Burn Sculpting Ball - 6lb Kit
Burn fat while doing strength training! An all-in-one fitness product that improves your strength and tone, while burning fat to give you a sleek, slender physique. This product comes with a 6lb soft touch green ball and an exclusive DVD fitness programme designed around the Sculpting Ball to burn more fat by targeting your core muscles, the torso, abs and back. Working off this strong foundation makes all your other training more effective.

Samsung BD-P1580 Blu-ray Player
Experience photo-realistic television and crystal clear HD audio with this Blu-ray Disc player from Samsung. Connect it up to an HDTV via HDMI to experience breathtaking audio-visual clarity Blu-ray, high definition movies. Blu-ray players are the next generation of video technology, offering stunning HD video and detailed HD audio. Movies on Blu-ray Discs contain up to four times the resolution of DVDs for incredible clarity and stunning audio quality. If you have an HDTV, a Blu-ray player is the next log

Conga Drum
You don't need an expensive holiday to get the authentic sound of the Congo in your home. Well, perhaps not the authentic sound, but your 18 month + child banging away on this Conga drum from Halitit will certainly give you a reason to take notice. If one noise wasn't enough, you can remove the drum's Mylar skin to reveal a host of other instruments so more children (and unruly adults) can get in on the action. With a Maracito, Clip Clap, Bell Shaker and play along CD, the sound of a particularly raucous A

LEGO Technic Dirt Bike
Prepare to race off road and on with the LEGO Technic Dirt Bike! Rev it up with the working drive chain that powers the V2 engine, then challenge any off-road terrain with front and rear suspension and a working kickstand. If the dirt bike loses its appeal, just rebuild it into a Chopper (instructions included). The set contains 248 pieces. LEGO's watchwords are "Education through play": from LEGO's simplest DUPLO products through to the most complex and sophisticated adult targeted robot models, the act o

GloE Clap and Glow Bear
GloE Clap and Glow Bears are the perfect bedtime companions! These cuddly, huggable teddy bears are perfect for kids to take to bed with them, and they double as friendly nightlights as well. The bears light up with just a clap of the hands, and change colour when you clap your hands again, from green to pink to blue. They switch off automatically after 30 minutes to save power, so if your child wants to fall asleep with the bear lit up, it'll switch itself off and you won't have to worry about the batteri

BaByliss For Men I-Trim Stubble
Designer stubble has never been easier with this trimming system from Babyliss. It has 30 ultra-precise length settings - from just 0.5-15mm - giving you incredible control for the look you want. With a high-gloss plastic body, and silver and brushed metal-effect detail, it’s a great tool for the style conscious man. Its clever LCD screen displays the cutting length in mm, as well as remaining charge - so you know exactly what’s happening.

Playmobil Police Sea Plane
Chase the bad guys in the air or on water! The Playmobil Police Sea Plane has space in it for the pilot and a passenger. It has functional propellers and a wingspan of 40cm, and best of all, it floats in water! The set includes a policeman pilot, a passenger, pistol and clipboard. The perfect toy for aspiring lawmen and pilots! For more than 50 years, Playmobil has been a world-leading manufacturer of high quality, safe, enjoyable toys for children. The cheerful, brightly coloured plastic figures, playsets

Plum Tunis Trough with Trellis
No need to keep your planting to ground level - enhance your garden's natural beauty with the Plum Tunis Trough with Trellis. Made from sustainably sourced timber, this attractive rectangular planter is an ideal gardening space for patio or terrace areas, lawn edges or vegetable/herb gardens. Increase the gardening potential of even the smallest gardens with a multi-level effect, or simply use the planter as a pot holder. The planter incorporates a lattice extension panel to accommodate climbing plants. The natu

De'Longhi Icona Kettle Black
This De'Longhi Icona kettle combines traditional shape with contemporary functions and style. It has a cool-touch easy grip handle and can be placed in any direction on its stand, which allows for easy use by both left and right handed users. A rapid boil function means you won't have to wait long for your much needed cup of tea. Removable washable filters keep limescale at an absolute minimum, while an auto steam shut off function lowers the potential for burns and scalds. A water level indicator with il

Oral B Vitality Precision Cleaner and Timer Toothbrush
The Oral-B Vitality Precision Clean removes up to twice as much plaque compared to a regular manual toothbrush, which can cause gingivitis. It uses advanced cleaning technology to surround each tooth and removes plaque for a clean feeling and healthy gums. Superior stain removal versus a regular manual brush means teeth are naturally whitened. With an integrated timer, it will tell you when you've brushed for the dentist recommended two minutes.

Mega Bloks Pink Fill and Dump Wagon
Finally - a rugged toy for little girls! The Mega Bloks Pink Fill and Dump Wagon is a strong, fun pull along toy designed with active little girls in mind. This practical toy contains 40 Maxi Mega Blocks and features a tipping bucket for filling up and emptying, an easy grip handle and sturdy wheels. Kids will be creativity inspired by the blocks, as the only limit is their own imagination. The wagon's bucket doubles as a handy storage tub, making tidy up time quick and easy. The Pink Fill and Dump Wagon

Morphy Richards Latitude Jug Kettle Titanium
This modern looking jug kettle has a coated stainless steel body and chrome trim for a sleek finish. Cool touch handles and a 360 degree cordless base mean this kettle is comfortable for both left and right handed users, while a rapid boil element means you never have to wait long for your cuppa! Quiet boil technology means the noise of the kettle won't cause unwelcome interference, although an optional whistle feature can be selected to let you know when your water has boiled. Blue illumination in the wat

Croydex Wooden Shelf Mirror Light Wood
This sleek glass mirror and integrated floating shelf on a light wood mount has a contemporary style. All fixtures and fittings are included in the pack; keyhole mounts securely fix this mirror to the wall. Easy to follow fitting instructions are included in the pack.